In our digital age, we can spot when something has been photoshoped and talk about movies with sub par CGI. We’re not easily impressed anymore. But the work of Chris Jordan, a photographer and digital artist could deservedly be described as impressive. At first glance, you see a beautiful work of art, but look closer and thousands of common objects such as barbie dolls, credit cards or plastic bottles emerge. In his series, Running the numbers, Jordan explores the plight of modern consumerism.
Chris Jordan’s Artist Statement:
“There is no Mount Everest of waste we can make a pilgrimage to and behold the sobering aggregate of our discarded stuff, seeing and feeling it viscerally with our senses. Employing themes such as the near versus the far, and the one versus the many, I hope to raise some questions about the roles and responsibilities we each play as individuals in a collective that is increasingly enormous, incomprehensible and overwhelming.”